Design concepts · Coffee and cafes

Concept: Coffee shop, Poway

A coffee shop whose best seat is out on the lawn beside a playing field, so the page runs from mown grass stripes in the hero to a seating plan that walks from the road through the room, patio and lawn to the field.

A design concept, not a client site. The name and every detail of the business it was drawn for have been replaced.

The design decisions

  • Cinzel inscription capitals set the headings and the stacked header mark, with Crimson Pro for reading and italic notes.
  • Field green carries the hero and the lawn, an oak brown band holds the toast list, warm flour is the page ground, and a royal navy closes the page in the visit band and footer.
  • The hero lays slanted mown lawn stripes full bleed with the headline bottom left and the room photo on the right, and a flour hours ticket overlaps the photo's foot and drops into the next section.
  • The signature is a schematic seating map built in plain page markup, reading left to right from the road through Indoor, Patio and Lawn to striped field, with real text labels and a not to scale note; on phones a pinned navy call bar stays at the foot of the screen.

Desktop and mobile

Full homepage of the coffee shop concept at desktop width
Desktop, full page
Full homepage of the coffee shop concept on a phone
Mobile, full page

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