Design concepts · Coffee and cafes

Concept: Coffee shop, National City

A coffee shop site built like a slow drip filter, with one coffee line running down the left rail that fills as you scroll while a single drop rides its tip.

A design concept, not a client site. The name and every detail of the business it was drawn for have been replaced.

The design decisions

  • Lora, with its calligraphic italic, sets the lowercase wordmark, the italic phrase in the headline and the menu group names, while Be Vietnam Pro keeps body and menu text plain.
  • The palette is leaf green, coffee brown and a flat ube purple on a warm cream ground, with ube kept decorative for the step separators and coffee used for the type and the menu panel.
  • Sections vary in width on purpose: the story is a wide text column beside a narrow photo slot, the coffee menu bleeds off the right edge on a brown panel, the other menu groups sit in three columns and the visit block bleeds edge to edge in green.
  • With reduced motion the drip line is drawn in full and the drop stays still, and on phones a fixed call bar sits at the bottom of the screen.

Desktop and mobile

Full homepage of the coffee shop concept at desktop width
Desktop, full page
Full homepage of the coffee shop concept on a phone
Mobile, full page

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